What’s Trending in Nairobi Kenya: Black Leather Jackets

Posted by Patrick Gaincko | February 8, 2018
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What’s a Brand Ambassador in Africa: Sauti Sol

Posted by Patrick Gaincko | January 18, 2018
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Olympic medal winning runners are seen as Kenya’s ambassadors, but can you name one? This is Sauti Sol, Kenya’s bestselling artists. As they do tours globally, they may be the new flag-bearers of Kenya and beyond.

They have big sponsors like Nakumatt, Kenya’s #1 supermarket chain. So I had the beginning of an answer for a marketer who, the other day, asked me “Who should we sponsor in Africa?”

 

What’s Trending in Nairobi Kenya: Bomber Jackets

Posted by Patrick Gaincko | December 26, 2017
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What’s Consumer Research in Nairobi Kenya

Posted by Patrick Gaincko | December 17, 2017
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Trends Watch: Natural Hair are Entering the Workplace

Posted by Patrick Gaincko | December 8, 2017
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As I’m Mentoring at the Global Entrepreneurship Week

Posted by Patrick Gaincko | December 3, 2017
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Inside My Mentorship at the Women Entrepreneurs Day

Posted by Patrick Gaincko | November 24, 2017
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